Paw-some and Stylish: SuperZoo 2023 Holds A Special Creative Dog & Cat Styling Contest


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SuperZoo 2023, the World Pet Association’s (WPA) annual pet retail event, held a special creative dog and cat styling contest on August 16, Wednesday.

The pet industry tradeshow was held at the Mandalay Bay Convention Center in Las Vegas from August 16 to 18 this year.

And on August 16, The Dogington Post went to the special Creative Dog & Cat Styling contest for groomers, which was sponsored by the pet care brand, earthbath.

According to SuperZoo’s website, the pre-groomed contest “is an exhibition of colorfully staged, uniquely presented, and exquisitely groomed dogs and cats using props and music for the presentation.”

The special contest was divided into two divisions – Entry and Open Division. For the entry level division, anyone that hasn’t placed 1st or 2nd in any live Creative Contest was eligible to join. Meanwhile, the Open Division was open to all competitors.

Pet groomers who joined the Creative Styling Contest let their creativity flow and were able to showcase their most artistic work.

All products used for the contest were safe and non-toxic to both pets and stylists. And large and heavy props were prohibited to ensure the safety and comfort of the pets.

Furthermore, the participants were required to name their grooming designs and were allowed to use music for their presentations.

Here are the winners from the Entry Division:

Winner: Super Poodle Brothers

2nd Runner-up: Dragon Ball Z

3rd Runner-up: Pokémon

Honorable mention: Rainbow Brite

And here are the winners from the Open Division:

Winner: Indiana Bones

2nd Runner-up: Labyrinth – Should You Need Us

3rd Runner-up: Tribute To Tenacious D

Can’t get enough? Here are more stylish and paw-some grooming designs from the contest:

Winners were determined by the following criteria:

  • Originality and creativity of the design and theme
  • Quality of styling techniques
  • Sharpness and precision of clipper lines
  • Sharpness and/or blending of color
  • Quality of scissor finish
  • Quality and harmony of props and decorations in the final presentation 

With over 1,100 exhibitors, 900 debut products, and 20,000 pet professionals, SuperZoo is considered to be North America’s largest pet retail event.

“With its rich education offerings, easy-to-shop show floor and energizing, fun-filled atmosphere, SuperZoo has earned its reputation as North America’s premier pet retail event—and the industry’s most productive and vibrant trade show of the year,” the SuperZoo website wrote.